Biocity is a new Bioscience park in Nottingham, that aims to make the East Midlands a central hub for Bioscience research in Europe. Our distinctive brand identity has proved to be successful in application and economical in production. The loop design is based on the infinity of a mobius strip, while the typography portrays a crisp, professional outlook.
After winning a tough pitch, Deep embarked on creating a new brand identity that would enhance the UK's leading office seating design and manufacturing company's reputation, and help forge new business nationally and internationally. Boss boasted a 100% increase in sales in the year following our re-branding exercise.
A cutting edge engineering firm sought to raise its profile among architects, a vital customer base. Our complete multimedia re-branding exercise, emphasising the firm's design excellence and expertise, covered everything from office signage and stationery to websites and brochures.
The branding for the opening of this fine fish restaurant in Chelsea uses the fish bone shape as the basis for the logotype. Combined with a soft elegant colour palette and ethereal images of sea creatures the effect is relaxing and sophisticated.
The identity for Wire 3 Technologies, who provide wireless communication systems to business users throughout the UK, is achieved using a bespoke font for their logo typography that is modern, inventive and adaptable across a broad range of media.
We forged a lasting creative relationship with Europe's top security equipment supplier, norbain, when we refreshed its brand identity. The logo developed works across a broad range of media, from printed catalogue to screen-based presentations. We have continued the development of the brand into marketing and advertising projects.
The challenge: to alert hurried travellers at two of london's busiest train stations to the presence of a new delicatessen. The solution: eye catching, fun and descriptive signage in bright colours, using clean typography and fresh, appetising visuals.
The identity for Wire 3 Technologies, who provide wireless communication systems to business users throughout the UK, is achieved using a bespoke font for their logo typography that is modern, inventive and adaptable across a broad range of media.
This specialist business-to-business research team required a complete rebranding to coincide with their move into new premises and their thrust for new business. Abandoning the original branding altogether, the subtle typographic logo has proved to be strong, memorable and very flexible in its application on their marketing brochure and Internet site.
The UK’s leading office seating design and manufacturing company boasted a 100% increase in sales in the year following our re-branding exercise. Our specially commissioned photography presented boss chairs in a sophisticated and modern way to excite interest in magazines such as wallpaper, icon and blueprint.
Our specially commissioned photography presented boss chairs in a sophisticated and modern way to excite interest in magazines such as wallpaper, icon and blueprint.
part of the Boss re-branding
The UK seating company Boss' portfolio of products and services is portrayed in an annual 112 page 'look book'.
Caption for the third image in the first group.
A separate folder holds detailed brochures on individual seating ranges which can be updated and edited as the portfolio develops.
Part of the Boss Group
Boss Catalogue
Elegant, sophisticated and distinctly British were three of the brand traits we have portrayed in advertising for The Ritz Hotel and The Ritz Club. The romance of the hotel and the luxurious interior of the club are shown with specially commissioned photography.
Elegant, sophisticated and distinctly British were three of the brand traits we have portrayed in advertising for The Ritz Hotel and The Ritz Club. The romance of the hotel and the luxurious interior of the club are shown with specially commissioned photography.
Commissioned to art direct the opening of this modern Oriental flagship restaurant in London, we were behind the creative thinking in all aspects of the corporate branding, from the advertising to the chopsticks, bags and T-shirts.
Since creating the new corporate identity for the UK's leading distributor of CCTV and security equipment, we have worked on a large number of projects, including a catalogue for the Vista range of cameras, exhibition teaser campaigns, Security Matters magazine and their own extensive catalogue.
The UK's most exclusive private members club sought to protect its brand by developing usage guidelines across all media. Our document and strategy has ensured consistency throughout the Ritz Club's marketing, advertising and design activities for the past seven years, during which we have become its brand guardians.